Insights

What we’re seeing in Spokane search.

How Google and the AI assistants decide who gets recommended, what we’ve measured, and what to fix first.

October 11, 2026 · 1:08 video How AI Is Changing the Way Spokane Customers Find Local Businesses Google and ChatGPT now write the answer to "who should I call?" and name a few businesses before anyone clicks. What changed, what we've measured in Spokane, and the five things to fix first. Read the article →

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